Marketing Partnerships

Why consider Marketing Partnerships or Sponsorship Opportunities in local short track racing?

In recent years, automobile racing has become the highest-attended spectator sport in the United States. While several million people attend professional races sanctioned by organizations such as NASCAR, ChampCar and the IRL annually, hundreds of thousands of people attend weekly short-track racing at local tracks across the country.

Motorsports marketing, or race team sponsorship, is one of the most cost-effective methods of advertising. Race fans are extremely brand-loyal. A recent survey showed that almost 72 percent of NASCAR fans polled stated that sponsor influences have a direct effect on their purchases.

We can tailor an inexpensive advertising program to a sponsor's particular needs. In addition to professional graphics on the automobile itself, sponsors will be prominently placed in our web site. Since we utilize an open trailer, the car also becomes a rolling "billboard" during our trips to and from the track.

If you own a business in or near the Barberton, Lorain or Midvale/New Philadelphia areas, and you would like to learn more about inexpensive advertising through exposure in the Northern Ohio Legends Series and related appearances, please e-mail us by clicking on the “contact us” button below.